Jason Phillips's blog

Integrating Smart Print Across the Board

When we talk about our Smart Print program, we tend to focus on the obvious use: newsletters and directories. Smart Print, however, is a flexible solution that can be applied across all of your marketing materials, saving you money and increasing response.

Here are a few examples...

Digital Print - Even short-run flyers and brochures can feature a small ad or two that helps cover the cost of printing.

Website Ads - The same businesses that are advertising in your printed material are likely to advertise on your website.